How to Share Customized Posts, Reels, and Stories on Facebook?

Introduction

SocialPilot provides advanced options that enable social media marketers and businesses to easily customize their Facebook posts. This guide will walk you through various ways to tailor your Facebook content, including scheduling and publishing Reels and Stories directly from the platform.

Customizing Facebook Content

With SocialPilot, you have a wide range of options to customize your Facebook posts:

Create Different Types of Posts:

Single Image Post
Album Post (up to 35 images)
Carousel Post (up to 10 images)

Tag Other Facebook Accounts: Simply type @ followed by the account name to tag other Facebook pages.
Add a GIF: Enhance your posts with GIFs using the integrated stock image and GIF library.
Design with Canva: Use Canva directly within SocialPilot to create custom graphics for your posts.
Include Emojis: Add emojis to your posts to express emotions and engage with your audience.
Audience Targeting: Control who sees your posts with Preferred and Restricted audience options.
Add Call-To-Action Buttons: Drive conversions by adding clear CTAs with a redirect URL.
Use Custom Fields: Insert account-specific details into your posts with saved Custom Fields.
Append Custom UTM Parameters: Track your links’ performance by adding custom UTM parameters.
Schedule the First Comment: Add and schedule a first comment with links, tags, hashtags, and more to enhance engagement.

📋 Note: The first comment is only available for Facebook posts and will be published on Facebook even if the post is also scheduled for other platforms.

Scheduling Facebook Reels with SocialPilot

Yes, you can schedule Facebook Reels directly through SocialPilot. Here’s how:

Open the post composer and switch to the Facebook tab.
Toggle from ‘Post’ to ‘Reel’ at the top of the text field.
Upload your video from your local device or cloud storage. Ensure it meets the following specs:

Size: 512 MB or less
Aspect Ratio: 9:16
Resolution: 540 px x 960 px or higher
Duration: 3 to 90 seconds

To further cutomize your Reel, hoose a thumbnail, enter a title (within 255 characters), and add a description with emojis.
Select the Facebook page, review the preview, and schedule your Reel.

Scheduling Facebook Stories With SocialPilot

SocialPilot also allows you to schedule Facebook Stories directly on the platform:

From the post composer, switch to the ‘Facebook’ tab, toggle from Post to Story at the top of the description field.
Upload an image or video file that meets the following criteria:

Image: Formats (.jpg, .jpeg, .png, .webp), size under 4MB
Video: Formats (.mp4, .avi*, .mov), resolution of at least 540 x 960 pixels, duration 3 to 90 seconds, frame rate 24 to 60 fps

Edit your image if needed, preview the Story, select Facebook accounts, and schedule the Story.

Your Facebook Story will be published at the scheduled date and time.