How To Add Tags to My Content in the New Create Post?


Tags help you organize your social media posts by theme, campaign, client, content type, or any internal structure that fits your workflow. In the redesigned Create Post experience, Tags are now easier to access and apply, allowing you to categorize your content at the exact moment you create it, without switching screens or disrupting your flow.

This guide explains where Tags appear in the new interface and how to use them effectively.

In This Article

  1. Who Can Access Tags?
  2. How To Access Tags?
  3. How To Create Tags?
  4. How To Add Tags While Creating a Post?
  5. How To Manage Tags?
  6. How To Filter Posts With Tags

Who Can Access Tags?

All team members, including the Owner, Admin, Manager, and Content Scheduler, can create and apply Tags. Tags are available across multiple areas of SocialPilot, making it easier for teams to collaborate and maintain consistent organization.

How To Access Tags?

In the redesigned Create Post experience, Tags are placed in the Top Bar of the post composer. This keeps tagging separate from media, captions, and platform options. 

This placement keeps Tags visible and accessible throughout the entire post-creation process. In the new Create Post dashboard—

  1. Tags are not tied to any specific platform and do not appear inside individual network tabs.
  2. Tags remain unchanged by caption customization, platform options, or media selection, ensuring consistency throughout the workflow.
  3. Tags apply at the post level, meaning one set of tags is used for all selected platforms.
  4. Tags are automatically saved and remain attached to the post as long as the draft exists.

How To Create Tags?

Creating and managing Tags in SocialPilot is a straightforward process. Let us show you the two ways to do so. 

To create tags from Setup:

  1. Go to the Setup section in the left-hand sidebar and click on Tags.

  1. Click on the Create Tag button to begin.


  1. A dialog box will appear where you can enter the name of your new Tag. Choose a descriptive name that represents the category or theme you want to apply.
  2. Next, select a color from the color picker. The color will visually differentiate the tag when managing posts. Selecting distinct colors for different Tags enhances usability, especially when organizing posts in the content calendar.

To create a tag directly from the New Create Post:

  1. Click the Tag icon in the Top Bar.
  2. Write the name of the new Tag you want to add.
  3. You will see a + Create option to create the Tag.

Click on Save.

The tag becomes immediately available for your current post and all future posts.

How To Add Tags While Creating a Post

You can apply Tags in several areas to organize content on SocialPilot.

Create Post Modal: 

  1. Open Create Post.
  2. Click on Tags in the Top Bar.

  1. A panel will open where you can:
  • Select one or multiple existing Tags
  • Create a new Tag
  • Remove applied tags

  1. The tags you select will be applied to the entire post.

Content Library: 

You can apply tags to each separate library as well as the content assets stored in them. Using tags to classify content and libraries streamlines the content organization in SocialPilot so the users can find what they are looking for, resulting in swift post creation.

Manage Posts:

Add Tags to posts with different statuses, such as drafts, queued, delivered, or pending review. This helps maintain a clear overview of all content stages.

How To Manage Tags?

You can manage all tags from Setup → Tags in multiple ways.

a) Editing Tags

To edit a tag:

  1. Click on the tag you wish to edit.
  2. Update the name or color as needed.
  3. Save your changes to reflect the updated tag across all related posts.

b) Archiving and Unarchiving Tags

  • Archiving Tags: If a tag is no longer needed but might be used in the future, you can archive it. Archiving removes the tag from active use without deleting it.
  • Unarchiving Tags: If you need to reactivate an archived tag, go to the 'Archived Tags' filter and select 'Unarchive.' The tag will be restored for active use.

c) Deleting Tags

To permanently delete a tag:

  1. Navigate to the Tags section and select the Delete option from the tag menu.
  2. Confirm your action. Be cautious, as this action cannot be undone, and once deleted, the tag is permanently removed from your account.

How To Filter Posts With Tags?

Tags are one of the prime criteria that users can filter their content with.

Here are the places in the SocialPilot app where you can use tags to filter content:

  • Manage Post queues (Queued posts, Unscheduled Error, Delivered, Pending Review)
  • Calendar
  • Drafts
  • Library
  • Social Inbox
  • Notes

In any of the pages mentioned above, when you go to Filter, pick Tags from the given list of filters. You can select more than one tag to filter out posts.

At the bottom of the tags list, you will find a toggle.

If you keep it in the off position, any post that matches even a single one of the selected tags will be filtered out. But if you switch the toggle on, the post that has all the selected tags will be filtered out.

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