Customizing email settings for each of your brands enhances the professionalism of your communications but also boosts brand recognition and engagement. Personalized email setups ensure that each brand's unique voice is maintained, making interactions more memorable and effective.
After entering your brand details, you will see an optional email set-up where you can fill in the details of how you would like your emails to go.
Here is how you can do it:
Enter the primary details:
- From Name: A recognizable sender name increases the likelihood of the email being opened and positively influences how recipients perceive the message.
- Reply-to Email: This should be an address that you monitor regularly to manage customer interactions.
From Email: This could be your personal or a specific business email, depending on how you want to present your brand in communications.
After entering the details, click on Start Verification. This triggers the verification pop-up where you will need to add specific DNS records to your domain’s DNS settings.
You will need to add 3 DNS records to authenticate your emails:
- DKIM (DomainKeys Identified Mail)
- Return Path
- DMARC (Optional but recommended)
Now go to your DNS provider’s management dashboard. This is where you registered your domain (e.g., GoDaddy, Hostinger, Wix, Namecheap, etc.).
GoDaddy is one of the most popular hosting service providers. Here is how the GoDaddy dashboard will look:
- Fill in the details in each required field.
Click Refresh to check the DNS update. This may take some time (up to 72 hours in some cases) depending on your DNS host’s update frequency.
After being verified, you will see green tick sign beside DKIM, Return Path, and DMARC (✅).
👉 Since the custom email is an optional setup, you can skip this step altogether.
👉 If your brand has multiple locations, you can add them individually within the brand management section. Specify the details for each location, such as the location name and any additional information required.